Reno Tahoe Partnership with PHG Consulting Grows International Tourism

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    POSTED February 28, 2018

Reno Tahoe, a four-season resort destination, is seeking to expand its appeal as an international travel destination.

“Reno Tahoe has seen an upswing in visitation in recent years, and we want to build on that momentum,” said Phil DeLone, RSCVA president and CEO.

A recent partnership between RSCVA and PHG has enabled Reno Tahoe to better market itself to international audiences. 

Through the partnership, the Reno-Sparks Convention & Visitors Authority (RSCVA) promotes the convention and tourism business of Reno Tahoe, and Preferred Hospitality Group Consulting (PHG) markets the Reno Tahoe region to travel consumers, and offers consultation to hospitality industries.

DeLone noted that China, in particular, represents one of the fastest-growing travel segments in the world.

“Reno Tahoe has the tourism product that Chinese tourist desires and our team is excited to introduce the destination to this fast-growing, outbound market,” said Paul Cohen, vice president of PHG Consulting.

“This partnership with PHG Consulting is a great opportunity to tell travelers about our proximity to national parks, Western heritage, Lake Tahoe and the beautiful outdoors, as well as our booming nightlife and entertainment districts,” concluded DeLone.

The Forbes Travel Guide announced the celebration of The Ritz-Carlton, Dove Mountain for its fourth consecutive Forbes Five Star award this year. The rating is determined annually by anonymous inspection of 900 stringent criteria that measures all hotel services and facilities. In 2018, there are 199 Forbes Five-Star hotels and resorts worldwide, with The Ritz-Carlton, Dove Mountain among only two Forbes Five Star properties in all of Arizona.


Metro Public Works recently announced the start of a new glass recycling initiative to being in Lower Broadway in Nashville, TN.

Mayor Megan Barry said it was the city’s first glass bottle recycling initiative. “Lower Broadway has become an international tourist destination, and long-neck bottles are now synonymous with the honky-tonk experience,” Barry said. “For too long, we’ve had to throw away glass that could have been recycled and repurposed. This program is like no other, and we are excited to lead the charge toward a more sustainable city.”


The Cosmopolitan of Las Vegas announced REVIV IV Wellness Spa’s third, and newest location will open Spring, 2018.

Founded in 2011 by a group of emergency room physicians, REVIV has become a wellness provider of IV Therapy Treatments, Vitamin and Nutrient Booster Shots.

This wellness spa will offer guests of The Cosmopolitan the opportunity to receive IV wellness therapy to treat common ailments including dehydration, inflammation, and vitamin deficiencies.