Various hospitality brands release trend reports, and the ones that capture my attention are those that are specific to meeting and events and include several properties in the U.S. Mountain West. Sometimes these are observations from staff, but Destination Hotels is on its fifth year of conducting a “State of the Meetings Industry” survey that happened in October and garnered responses from more than 400 corporate, association, government and independent planners.
According to recently published figures, IMEX America 2016 has officially broken multiple records. The event, which was held Oct. 18–20, had an attendance increase of 14 percent from last year.
There was a 6 percent increase in the attendance of hosted buyers, making up 3,216 from 60 countries. About 10,000 buyers attended group appointments and prescheduled appointments were upwards of 60,000—far more than the numbers gathered in 2015.